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Subhash Lakhotia

GENERATE
WEALTH
THROUGH A


PRIVATE COUNTRY CLUB

Times have changed, making money in Real Estate no longer means buying and selling of property. Private Country Clubs are the latest wealth creating option!

Innovation is the key to generating money in Real Estate. Each one of you can amass a fortune in real Estate by setting up of a Private Country Club. This is one such innovative idea, which is picking up hot these days in different parts of India. Already big and prestigious private clubs are in operation at Gurgaon. All these clubs have been set up in last one decade. The private clubs set up by DLF and the Ansal group are very well known. Even big golf clubs set up by DLF is in operation at Gurgaon. Even in up coming areas like Greater Noida, which is expected to bloom in next one decade, the big golf club planned by Jaypee Group is going to be a run away success. In big metropolitan towns like Delhi, Kolkata, Mumbai as well as Chennai, private clubs are already in operation, but the fact remains that these clubs in big towns are not a runaway success. The main reason is the unmanageable hassles and tensions from the government bodies, whereby the non compliance of rules and regulations makes the club illegal, which ultimately makes this business venture a flop show.
To make your money in the business venture of setting up a private club, the most important single pointed focus should be the “location” of the proposed private club. Initially spending money for an ideal location might upturn your financial planning but ultimately it is the “location” alone of your club which will make this business activity a success.
When you are contemplating to set up a private club the best location would be at any of the popular and fast moving highway track. It is suggested that the Private Club may be set up about 20 to 30 kilometer away from the busy city life but definitely on the main road. The biggest advantage of setting up the private club so far away from the tension filled life of city is to provide for the members of the club a real peaceful atmosphere with zero pollution level and also providing them with an opportunity to come closer to nature.
The Suman Motels group has successfully set up several private clubs on the above theme in Maharashtra. Similarly, just 31 kilometers from Lucknow town on the main Rai Barelliey road Shivgarh Resorts have set up a Celebrity Country Club. This private club which was set up in the year 1995 boosts of a membership base of nearly 8,000 to 10,000 members. It is the location of the Private Club on the main road that has been the main reason for the success to this club. Similar success is in the waiting for at least one hundred such clubs in different parts of India. But please make it a point to ensure that the location is preferably on the main highway or other main sub road. The Resort Country Club is another successful run private club cum resort on the inside road of Delhi-Jaipur Highway. This club could have performed better had it been build on the highway.
Before launching to set up your own private club make sure to check the status of the land in the revenue records as well as in the office of the District Town Planner. If your proposed land is falling within the controlled area or the area within the ambit of District Town Planner then do make it a point to have your formal map duly sanctioned by the relevant office of the District Town Planner. Do not have any construction until you have obtained a formal approval. However, the best bet for selection of your dream venue would be to buy agricultural land on the main road, which is outside the jurisdiction of District Town Planner.
For making the private club project a success the prospective investor can also think of constructing a few rooms. Once the rooms are constructed the promoter of the club can hope to receive the minimum level of break even from the point of occupancy coming right from the members of the club only. In case the club plans for residential rooms in the clubhouse the chances are that such private club may be able to successfully host small conferences with residential facility.
The private clubs set up in rural atmosphere should have preference for such activities and facilities which are generally not available in the clubs which are operating in the city. Thus, lot of small little recreational facilities must be made an integrated part of Private Country Club (PCC). Both indoor as well as outdoors games facility should be made available at the PCC.
If the promoter can afford, let him add a small little section of water park within the club premises. Some of these Private Country Clubs presently under operation even charge an entry fee for non-members.
The best part of making PCC a successful business story is to ensure that in these clubs there exists ample opportunity for full recreation and entertainment for the entire family. Making addition of five or ten small but additional activities in the private club project would draw the attraction of the club users with love and dedication. Let the facilities at the Private Country Club bring addiction to its club members, which would be just sufficient to make the club achieve new heights in achieving a roaring business activity with the end result of making money in this business venture.
Do have the faith on the theme that setting up of a Private Country Club in a rural area could really be a real money making idea for you and then proceed to prepare your business plans.
It is also a good idea to try to establish a chain of private country club, if not, try to have affiliation of your Private Country Club with other clubs in and around 1000 kms.