We went live in 2015 and got an overwhelming response inititally through word of mouth. Infact, we crossed over 200 orders even before the website was officially launched in Nov 2015 and since then have been growing.
We deliver PAN-India and take pride in being a complete "Make in India" brand - from the raw materials used to our own in-house manufacturing and production, everything is indigenous. In a short span of time we were awarded “The Best Maternity Wear Brand in India 2016”. During this time Momzjoy has received exceptional reviews from thousands of it’s customers PAN-India, celebrities of the like of Soha Ali Khan, and several publications like TOI, Hindu, Businessworld, Entrepreneur magazine, Yourstory, Hindustan Times etc.
'More than 40000 new and expecting mothers visit our website every month where we keep changing our maternity & nursing wear collection with the changing trends.'
What is the USP of your brand 'MOMZJOY' ?
All of Momzjoy’s products are innovatively designed to have long-term usability as they fit and flatter during and post pregnancy. Momzjoy's fashionable yet comfortable nursing wear has easy and hidden feeding accesses to promote effortless breast feeding. Momzjoy takes pride in being a complete "Make in India" brand - from the raw materials used to it's own in-house manufacturing and production, everything is indigenous.
Where do you want to take your brand in future ?
We see Momzjoy as the leading maternity and nursing fashion brand in India and across borders empowering millions of mothers. We see ourselves making a huge impact by helping change the mindset of expecting Indian mothers encouraging them to flaunt their bump and own their confidence. After all creating life takes courage, and courage is meant to be celebrated and embraced.
What are the obstacles which you have faced in your entire journey ?
There were no obstacles but challenges that we faced which were the stepping stones to where we have reached today. The first and the foremost challenge was leaving our jobs and convincing our parents that we want to leave our established jobs and start a business of our own. Secondly , we wouldn’t term it as a challenge, but setting up our own manufacturing unit from scratch has been a great experience with its own new and exciting learning experiences. But challenges are mere learning experiences. If you’re determined to achieve something you’ll find a way out. Keeping the big picture in mind has been instrumental in overcoming any challenges. We don’t look at any challenges as problems , and we know that challenges are faced in every new business every day, and we’re no different, but we see each one of them as stepping stones to reach our goal of empowering millions of pregnant moms and new moms. And it is only these challenges that has helped us reach where we have.
'We won the Best Maternity Wear Brand in 2016.'
Do you manage your finances on your own and do you think that women must have financial knowledge ?
One of the key ingredients to run a succesful business is to be able to run it’s economic engine. Although, we both manage Momzjoy’s finances with the help of our CA, we have full control of our money as to where it is being invested.
And yes, it is very important for women to have financial knowledge so that they need not depend upon anybody else and are financially independent.
What advice do you have for young women entrepreneurs who have just started up their businesses ?
-Follow your passion, remember your self-worth and don’t hold back.
-Focus on your products and your customers. Think like a consumer and keep imrpovising your product.
As a thumb rule – follow your passion and add value, success will automatically follow! Passionately contributing to others lives whether it be professional or personal leads to success.